Brand Consultancy

Working closely with brands to lend support on varied projects ranging from concept creation, formulation and product development, marketing strategies, product testing, compliance; and regulatory.

I offer support from initial concept through to launch whilst working closely with industry experts in the testing, regulatory and compliance field to ensure that your products are fit for the intended market.

Concept Creation

Helping to create and develop brand concept, product launch strategy and route to market. Whether you are a start up brand looking to break into the market or, you’re an established brand looking to implement and develop new products into an existing range.

Formulation & New Product Development

Creating & developing cosmetic products specific to your brand, keeping creativity and innovation at the forefront of everything as, this is key to succeed in today’s competitive market.

Managing all aspects of product development from concept through to launch & working with contract manufacturers; I can help develop new products, reformulate and reverse engineer existing products.

Managing the NPD process to include –

  • Formulation Development
  • Costings and Budgets
  • Brand and Artwork Design
  • Product Pack & Copy
  • Marketing Strategy
  • Product Labelling Guidance & Requirements

Testing and Claims Substantiation

Working with experts in the industry to ensure that your products are safe to use and comply with the intended market cosmetics legislation.

Helping to conduct and prepare products for safety testing to include preservative efficacy testing, compatibility and stability as well as claims testing.

Regulatory & Compliance Support

Providing regulatory support service by working with clients, suppliers and contract manufacturers to help collate and build the product information file (PIF’s).

Working with approved cosmetic safety assessors to get the cosmetic product safety reports for the products being developed, which are required under the cosmetic safety regulations.

EU Product Notification – CPNP

I will notify products through the Cosmetics Notification Portal on behalf of clients whilst also helping with guidelines on international cosmetic legislations.

If you need product ideas to compete within the market or, you have a new product idea and need help with development and launch strategy; please do get in touch via the contact page.

Alternatively you may just need advice relating to the cosmetics industry.